World Liberty Financial (WLFI) no se coló en la escena: explotó. Conocido como el “token de Trump,” WLFI ha capturado la atención en crypto Twitter, círculos de monedas meme e incluso foros políticos convencionales. Pero, ¿qué está sucediendo realmente aquí?
El bombo comenzó cuando una votación comunitaria se aprobó, permitiendo que WLFI se comercializara públicamente. Eso por sí solo despertaría interés. Pero el zumbido se convirtió en un ruido ensordecedor una vez que los comerciantes se enteraron de sus connotaciones políticas, específicamente su asociación con Donald Trump... o al menos, el branding que lo implica fuertemente.
Esto no es solo otra moneda meme con un logo de perro. WLFI está envuelto en simbolismo, parte furia del sombrero rojo, parte experimento Web3, y parte prueba política de Rorschach.
Sigue el dinero: capital serio, volatilidad de moneda meme
A pesar de—o tal vez debido a—su controvertido branding, WLFI ha recaudado millones en respaldo, y no solo de compradores de bombo al azar. Algo de dinero bastante serio ha fluido en su ecosistema, señalando que al menos una parte del mercado ve potencial (o gran oportunidad) en su posición única.
Un fondo de criptomonedas poco conocido con sede en Oriente Medio compró $100 millones de tokens de World Liberty Financial, la plataforma de finanzas descentralizadas afiliada a la familia Trump https://t.co/Gt3qpmJBr6
— Bloomberg (@business) 26 de junio de 2025
Junto al token WLFI hay una moneda estable que se está promocionando como una capa fundamental para la economía del proyecto. Eso añade una capa de utilidad, pero también es donde proviene parte del calor. Los críticos argumentan que hay más meme que mecánica aquí, mientras que los partidarios dicen que esto es Web3 haciendo lo que mejor sabe hacer—convirtiendo el fuego cultural en combustible financiero.
¿Controversia = tracción?
No lo endulcemos: una gran parte de la viralidad de WLFI está alimentada por la controversia. Las figuras públicas detrás del token, ya sea a través de una participación directa o por implicación, han provocado un debate intenso. ¿Es sátira? ¿Es serio? ¿Es una estafa? ¿Es el próximo TrumpCoin?
Esa ambigüedad es exactamente lo que está impulsando a WLFI hacia adelante. En el mercado actual impulsado por memes y sentimientos, la controversia a menudo equivale a liquidez. Y WLFI está nadando en ella.
Aún quedan preguntas. ¿Quién está realmente guiando este barco? ¿Hay una utilidad duradera detrás del espectáculo político? ¿Desaparecerá después del ciclo electoral, o está sentando las bases para un ecosistema político nativo de Web3?
La opinión de Toobit
WLFI es un estudio de caso sobre cómo la cultura, la política y las criptomonedas colisionan. No es el primer proyecto en mezclar figuras del mundo real con tokenomía, pero ciertamente es uno de los más ruidosos. Si se apaga o vuela depende de qué tan bien se mueva más allá de los memes, y si puede ofrecer una utilidad sostenida, no solo titulares.
Para los comerciantes, aquí es donde la oportunidad y el riesgo van de la mano. WLFI es volátil, se mueve rápido y está profundamente inmerso en el comercio de sentimientos. Pero también es el tipo de activo que muestra hacia dónde se dirige la criptomoneda: hacia mercados impulsados por narrativas donde la viralidad es valor.
'%3e%3cpath%20d='M22.8509%2022.6654L17.4903%2014.8769L16.8842%2013.996L13.0487%208.42461L12.7309%207.96289H8.01855L9.16772%209.63304L14.2668%2017.0416L14.8729%2017.9215L18.97%2023.8748L19.2877%2024.3361H24.0001L22.8509%2022.6654ZM19.8474%2023.2697L15.5912%2017.0853L14.9851%2016.2049L10.0462%209.02882H12.1708L16.1651%2014.832L16.7712%2015.7124L21.9725%2023.2694L19.8474%2023.2697Z'%20fill='white'/%3e%3cpath%20d='M14.9853%2016.208L15.5914%2017.0883L14.8728%2017.9246L9.35955%2024.3387H8L14.2667%2017.0447L14.9853%2016.208Z'%20fill='white'/%3e%3cpath%20d='M23.4366%207.96289L17.4936%2014.8769L16.775%2015.7126L16.1689%2014.8323L16.8875%2013.996L20.9132%209.31032L22.0771%207.96289H23.4366Z'%20fill='white'/%3e%3c/g%3e%3cdefs%3e%3cclipPath%20id='clip0_563_5664'%3e%3crect%20width='16'%20height='16.3727'%20fill='white'%20transform='translate(8%208)'/%3e%3c/clipPath%3e%3c/defs%3e%3c/svg%3e){kind=small}
'%3e%3cpath%20d='M16%2032C24.8365%2032%2031.9999%2024.8365%2031.9999%2016C31.9999%207.16343%2024.8365%200%2016%200C7.16342%200%200%207.16343%200%2016C0%2024.8365%207.16342%2032%2016%2032Z'%20fill='%233F4249'/%3e%3cpath%20d='M17.7157%2015.9816C17.7157%2020.5318%2014.052%2024.2206%209.5328%2024.2206C5.01361%2024.2206%201.34961%2020.5318%201.34961%2015.9816C1.34961%2011.4312%205.01333%207.74219%209.5328%207.74219C14.0522%207.74219%2017.7157%2011.4312%2017.7157%2015.9816Z'%20fill='white'/%3e%3cpath%20d='M26.6929%2015.9833C26.6929%2020.2664%2024.8611%2023.74%2022.6014%2023.74C20.3416%2023.74%2018.5098%2020.2664%2018.5098%2015.9833C18.5098%2011.7001%2020.3414%208.22656%2022.6011%208.22656C24.8608%208.22656%2026.6927%2011.699%2026.6927%2015.9833'%20fill='white'/%3e%3cpath%20d='M30.3642%2015.9879C30.3642%2019.8245%2029.7201%2022.9366%2028.9251%2022.9366C28.1303%2022.9366%2027.4863%2019.8253%2027.4863%2015.9879C27.4863%2012.1504%2028.1306%209.03906%2028.9251%209.03906C29.7197%209.03906%2030.3642%2012.1501%2030.3642%2015.9879Z'%20fill='white'/%3e%3c/g%3e%3cdefs%3e%3cclipPath%20id='clip0_563_5676'%3e%3crect%20width='31.9999'%20height='31.9999'%20fill='white'/%3e%3c/clipPath%3e%3c/defs%3e%3c/svg%3e){kind=small}
'%3e%3cpath%20d='M16%200C7.15813%200%200%207.15814%200%2016C0%2024.8418%207.15813%2031.9999%2016%2031.9999C24.8418%2031.9999%2031.9999%2024.8418%2031.9999%2016C32.0184%207.15814%2024.8418%200%2016%200Z'%20fill='%233F4249'/%3e%3cpath%20d='M13.6334%2019.5441L19.6173%2016.0242L13.6334%2012.5214V19.5429V19.5441ZM24.9675%2019.1737C24.9675%2022.2014%2021.9398%2022.2014%2021.9398%2022.2014H10.4124C7.38477%2022.2014%207.38477%2019.1737%207.38477%2019.1737V12.8722C7.38477%209.8457%2010.4124%209.8457%2010.4124%209.8457H21.9398C24.9675%209.8457%2024.9675%2012.8734%2024.9675%2012.8734V19.1737Z'%20fill='white'%20fill-opacity='0.9'/%3e%3c/g%3e%3cdefs%3e%3cclipPath%20id='clip0_563_5672'%3e%3crect%20width='31.9999'%20height='31.9999'%20fill='white'/%3e%3c/clipPath%3e%3c/defs%3e%3c/svg%3e){kind=small}
'%3e%3cpath%20d='M32%2016C32%2018.1662%2031.5778%2020.2376%2030.7323%2022.2154C29.8867%2024.1908%2028.7508%2025.8929%2027.3218%2027.3219C25.8929%2028.7495%2024.1908%2029.8868%2022.2142%2030.7311C20.2512%2031.574%2018.1363%2032.0059%2016%2032C13.8339%2032%2011.7625%2031.5779%209.78465%2030.7323C7.80927%2029.8868%206.10712%2028.7508%204.6782%2027.3219C3.25051%2025.8929%202.11328%2024.1908%201.26898%2022.2142C0.426057%2020.2512%20-0.005794%2018.1363%205.8702e-05%2016C5.8702e-05%2013.8339%200.422211%2011.7625%201.26775%209.78466C2.11328%207.80928%203.24928%206.10713%204.6782%204.67821C6.10712%203.25052%207.80927%202.11329%209.78588%201.26898C11.7489%200.426057%2013.8637%20-0.00579401%2016%205.87021e-05C18.1662%205.87021e-05%2020.2375%200.422212%2022.2154%201.26775C24.1908%202.11329%2025.8929%203.24928%2027.3218%204.67821C28.7495%206.10713%2029.8868%207.80928%2030.7311%209.78589C31.574%2011.7489%2032.0058%2013.8637%2032%2016Z'%20fill='%233F4249'/%3e%3cpath%20d='M21.232%2023.3393L23.8573%2010.9639C23.9643%2010.4409%2023.9016%2010.0655%2023.6702%209.83902C23.4376%209.61379%2023.1311%209.57194%2022.7496%209.71471L7.32315%2015.6605C6.97853%2015.7922%206.74223%2015.9412%206.61792%2016.1073C6.49238%2016.2735%206.47761%2016.4322%206.57238%2016.5812C6.66838%2016.7289%206.85792%2016.8458%207.14469%2016.9282L11.0905%2018.1615L20.2511%2012.3929C20.501%2012.2267%2020.6917%2012.191%2020.8222%2012.2858C20.9059%2012.3449%2020.8825%2012.4347%2020.7508%2012.5541L13.3416%2019.2495L13.0548%2023.3221C13.3293%2023.3221%2013.5964%2023.1904%2013.8585%2022.9282L15.7871%2021.0722L19.7871%2024.0187C20.549%2024.447%2021.0302%2024.2205%2021.2333%2023.3393H21.232Z'%20fill='white'/%3e%3c/g%3e%3cdefs%3e%3cclipPath%20id='clip0_563_5670'%3e%3crect%20width='31.9999'%20height='31.9999'%20fill='white'/%3e%3c/clipPath%3e%3c/defs%3e%3c/svg%3e){kind=small}
'%3e%3cpath%20d='M15.9999%200C7.15787%200%200%207.15788%200%2016C0%2024.8421%207.15787%2031.9999%2015.9999%2031.9999C24.842%2031.9999%2031.9999%2024.8421%2031.9999%2016C32.0182%207.15788%2024.842%200%2015.9999%200Z'%20fill='%233F4249'/%3e%3cpath%20d='M22.8498%209.8626C22.8443%209.85216%2022.8352%209.84398%2022.8242%209.83952C21.5474%209.26288%2020.2001%208.85169%2018.8159%208.61625C18.7901%208.61153%2018.7641%208.62362%2018.7515%208.64625C18.568%208.97403%2018.4015%209.31073%2018.2525%209.65504C16.7603%209.43208%2015.2426%209.43208%2013.7505%209.65504C13.6005%209.30985%2013.4313%208.97308%2013.2436%208.64625C13.2304%208.62416%2013.2049%208.61226%2013.1792%208.61625C11.7948%208.8512%2010.4474%209.26242%209.17078%209.83956C9.15985%209.84412%209.15063%209.8519%209.14439%209.86184C6.59146%2013.6147%205.89211%2017.2754%206.23519%2020.8907C6.23714%2020.9086%206.24638%2020.9249%206.26081%2020.936C7.74736%2022.0195%209.41008%2022.8465%2011.178%2023.3818C11.2035%2023.3893%2011.2311%2023.3804%2011.2471%2023.3595C11.6268%2022.8509%2011.9633%2022.3124%2012.2531%2021.7493C12.2611%2021.7337%2012.262%2021.7154%2012.2555%2021.6991C12.249%2021.6828%2012.2357%2021.67%2012.2189%2021.664C11.6884%2021.4642%2011.1747%2021.2233%2010.6828%2020.9436C10.6647%2020.9331%2010.653%2020.9144%2010.6518%2020.8937C10.6505%2020.873%2010.6598%2020.8531%2010.6766%2020.8405C10.7801%2020.7644%2010.8818%2020.686%2010.9817%2020.6052C10.9995%2020.5908%2011.0242%2020.5875%2011.0453%2020.5968C14.268%2022.0446%2017.7571%2022.0446%2020.9417%2020.5968C20.9629%2020.5869%2020.988%2020.5899%2021.0061%2020.6045C21.1061%2020.6856%2021.2081%2020.7643%2021.312%2020.8405C21.3288%2020.8529%2021.3383%2020.8728%2021.3372%2020.8935C21.3361%2020.9142%2021.3246%2020.933%2021.3065%2020.9436C20.8157%2021.2256%2020.3016%2021.4664%2019.7697%2021.6633C19.753%2021.6695%2019.7398%2021.6825%2019.7334%2021.6989C19.727%2021.7154%2019.728%2021.7337%2019.7362%2021.7493C20.0308%2022.3092%2020.3668%2022.8471%2020.7414%2023.3586C20.757%2023.3801%2020.7848%2023.3894%2020.8105%2023.3817C22.5816%2022.8482%2024.2472%2022.0211%2025.7356%2020.936C25.7503%2020.9255%2025.7596%2020.9092%2025.7612%2020.8914C26.172%2016.7118%2025.0736%2013.0811%2022.8498%209.8626ZM12.7344%2018.6893C11.7641%2018.6893%2010.9646%2017.8128%2010.9646%2016.7364C10.9646%2015.66%2011.7486%2014.7834%2012.7344%2014.7834C13.7278%2014.7834%2014.5196%2015.6676%2014.5041%2016.7363C14.5041%2017.8128%2013.7201%2018.6893%2012.7344%2018.6893ZM19.2777%2018.6893C18.3075%2018.6893%2017.508%2017.8128%2017.508%2016.7364C17.508%2015.66%2018.2919%2014.7834%2019.2777%2014.7834C20.2713%2014.7834%2021.063%2015.6676%2021.0475%2016.7363C21.0475%2017.8128%2020.2713%2018.6893%2019.2777%2018.6893Z'%20fill='white'/%3e%3c/g%3e%3cdefs%3e%3cclipPath%20id='clip0_563_5687'%3e%3crect%20width='31.9999'%20height='31.9999'%20fill='white'/%3e%3c/clipPath%3e%3c/defs%3e%3c/svg%3e){kind=small}
'%3e%3cpath%20d='M16%2032C24.8365%2032%2032%2024.8365%2032%2016C32%207.16342%2024.8365%200%2016%200C7.16342%200%200%207.16342%200%2016C0%2024.8365%207.16342%2032%2016%2032Z'%20fill='%233F4249'/%3e%3cpath%20d='M26.6981%2016.0342C26.6981%2014.743%2025.6503%2013.695%2024.3589%2013.695C23.7227%2013.695%2023.1613%2013.9383%2022.7496%2014.35C21.1589%2013.2085%2018.9508%2012.4599%2016.518%2012.3664L17.5847%207.36988L21.0467%208.09969C21.0841%208.97925%2021.8139%209.69037%2022.7121%209.69037C23.6292%209.69037%2024.3777%208.94181%2024.3777%208.02488C24.3777%207.10788%2023.6292%206.35938%2022.7121%206.35938C22.0572%206.35938%2021.4957%206.73363%2021.2339%207.295L17.3602%206.47163C17.2479%206.45295%2017.1356%206.47163%2017.042%206.52775C16.9486%206.58395%2016.8923%206.67751%2016.8548%206.78975L15.6759%2012.3664C13.1871%2012.4412%2010.9602%2013.1711%209.35084%2014.35C8.93915%2013.957%208.35903%2013.695%207.74146%2013.695C6.45027%2013.695%205.40234%2014.743%205.40234%2016.0342C5.40234%2016.9886%205.96372%2017.7932%206.78709%2018.1675C6.74965%2018.3922%206.73097%2018.6354%206.73097%2018.8786C6.73097%2022.4716%2010.9041%2025.3722%2016.069%2025.3722C21.2339%2025.3722%2025.4069%2022.4716%2025.4069%2018.8786C25.4069%2018.6354%2025.3883%2018.4108%2025.3508%2018.1863C26.118%2017.812%2026.6981%2016.9886%2026.6981%2016.0342ZM10.6982%2017.6996C10.6982%2016.7827%2011.4468%2016.0342%2012.3637%2016.0342C13.2806%2016.0342%2014.0292%2016.7827%2014.0292%2017.6996C14.0292%2018.6167%2013.2806%2019.3652%2012.3637%2019.3652C11.4468%2019.3652%2010.6982%2018.6167%2010.6982%2017.6996ZM19.9987%2022.0974C18.8572%2023.2388%2016.6866%2023.3138%2016.0503%2023.3138C15.414%2023.3138%2013.2245%2023.2202%2012.1017%2022.0974C11.9333%2021.929%2011.9333%2021.6482%2012.1017%2021.4798C12.2701%2021.3114%2012.5508%2021.3114%2012.7193%2021.4798C13.4304%2022.191%2014.9648%2022.453%2016.069%2022.453C17.1731%2022.453%2018.6888%2022.191%2019.4187%2021.4798C19.5871%2021.3114%2019.8677%2021.3114%2020.0361%2021.4798C20.1672%2021.667%2020.1672%2021.929%2019.9987%2022.0974ZM19.6993%2019.3652C18.7824%2019.3652%2018.0339%2018.6167%2018.0339%2017.6996C18.0339%2016.7827%2018.7824%2016.0342%2019.6993%2016.0342C20.6163%2016.0342%2021.3648%2016.7827%2021.3648%2017.6996C21.3648%2018.6167%2020.6163%2019.3652%2019.6993%2019.3652Z'%20fill='white'/%3e%3c/g%3e%3cdefs%3e%3cclipPath%20id='clip0_563_5697'%3e%3crect%20width='32'%20height='32'%20fill='white'/%3e%3c/clipPath%3e%3c/defs%3e%3c/svg%3e){kind=small}
'%3e%3cpath%20d='M0%2015.9877C0%2024.8172%207.15813%2031.9753%2015.9876%2031.9753C24.8172%2031.9753%2031.9753%2024.8172%2031.9753%2015.9877C31.9753%207.15814%2024.8172%200%2015.9876%200C7.15813%200%200%207.15814%200%2015.9877Z'%20fill='%233F4249'/%3e%3cpath%20d='M13.2026%2010.0484V12.7303H11.2383V16.009H13.2026V25.7518H17.2383V16.009H19.946C19.946%2016.009%2020.1995%2014.4361%2020.3213%2012.7179H17.253V10.4755C17.253%2010.1407%2017.6924%209.69026%2018.1269%209.69026H20.3263V6.27734H17.3367C13.1029%206.27734%2013.2026%209.55857%2013.2026%2010.0484Z'%20fill='white'%20fill-opacity='0.9'/%3e%3c/g%3e%3cdefs%3e%3cclipPath%20id='clip0_563_5683'%3e%3crect%20width='31.9999'%20height='31.9999'%20fill='white'/%3e%3c/clipPath%3e%3c/defs%3e%3c/svg%3e){kind=small}
'%3e%3cpath%20d='M26.6665%206.66699H6.6665V25.3336H26.6665V6.66699Z'%20fill='white'/%3e%3cpath%20fill-rule='evenodd'%20clip-rule='evenodd'%20d='M24.9797%2023.5397V17.2933C24.9797%2013.9466%2023.193%2012.3893%2020.8111%2012.3893C18.889%2012.3893%2018.0277%2013.4469%2017.5477%2014.1888V12.6453H13.9264C13.9744%2013.6677%2013.9264%2023.5397%2013.9264%2023.5397H17.5477V17.4554C17.5477%2017.1306%2017.5712%2016.8053%2017.6672%2016.5728C17.9285%2015.9221%2018.5242%2015.2485%2019.5242%2015.2485C20.8351%2015.2485%2021.3589%2016.2474%2021.3589%2017.7114V23.5402H24.9797V23.5397ZM10.1114%2011.1584C11.3738%2011.1584%2012.1605%2010.3211%2012.1605%209.27519C12.137%208.20692%2011.3738%207.39359%2010.1354%207.39359C8.89704%207.39359%208.08691%208.20639%208.08691%209.27519C8.08691%2010.3211%208.87304%2011.1584%2010.0885%2011.1584H10.1114ZM16%2032C7.16371%2032%200%2024.8362%200%2016C0%207.16319%207.16371%200%2016%200C24.8362%200%2031.9999%207.16319%2031.9999%2016C31.9999%2024.8362%2024.8362%2032%2016%2032ZM11.9221%2023.5397V12.6453H8.30131V23.5397H11.9221Z'%20fill='%233F4249'/%3e%3c/g%3e%3cdefs%3e%3cclipPath%20id='clip0_563_5682'%3e%3crect%20width='31.9999'%20height='31.9999'%20fill='white'/%3e%3c/clipPath%3e%3c/defs%3e%3c/svg%3e){kind=small}